Ensuring that your schoolwear products can withstand the rough and tumble of daily wear is key to supporting your marketing claims, ensuring product quality and upholding your brand values. The steps to benchmarking your products against performance standards can be complex, however consultation with experienced industry professionals who specialize in efficient textile claim substantiation evaluation can help de-risk the process of bringing a well-performing product to market.

With the back to school retail season in mind, Janet Waterworth, Intertek’s Textile Specification/Project Coordinator describes the key challenges and considerations for claim substantiation and benchmarking programs for school uniforms.