Intertek Maison presents “The Future of Fashion” – 10 leading industry voices come together for the first time to predict the biggest fashion industry trends post-COVID-19
15 Jul 2020
An overview of the Fashion Industry’s resilience worldwide. The video report is dedicated to the fashion industry and its global pipeline, to secure an exciting and sustainable future.
Leading figures from the world of fashion, focusing on business, fashion trends during lockdown, and sustainability issues, have predicted that brands emerging from the Covid-19 situation will find inspiring new ways to approach seasonal collections, with more focus on capsule collections and in-season retail, as well as ever-greater collaboration and alliances amongst brands.
While sustainability is here to stay, new styles and trends have emerged from lockdown as supply chains are upended, and the relentless acceleration towards digital collections and purchasing habits has entered a new phase, providing those in the industry with an opportunity to re-think the future of fashion.
These are just some of the findings to come from a unique virtual collaboration bringing together the fashion and textile industry’s most influential commentators for the very first time as they weigh-in on the major mega trends that are set to re-shape the industry post-pandemic.
Presented by leading global Total Quality Assurance provider and trusted partner to the world’s leading brands, manufacturers and distributors for 130 years, Intertek’s Maison Centre of Excellence - a unique new concept for the luxury and premium goods industry, where events, ideas and collaborations are held with the exclusive support of its subject-matter experts and state-of-the-art laboratories - the video report “The Future of Fashion” has brought together insights from leading trends forecaster David Shah (Industry thought-leader and CEO at Metropolitan Publishing BV) as well as the editors of major textile supply chain publications. (See Acknowledgements)
Other predictions and trends to emerge from this one-of-a-kind event include:
- An expected shift to more restrained, timeless collections – just as wartime fabric rationing paved the way for Dior’s New Look collection in 1947
- The concept of fashion shows being completely overhauled
- Athleisure and loungewear are far from over – especially as working from home will become the norm for some sectors
- The Chinese market bouncing back fast to account for as much as 50% of the luxury market, with more consumers shopping online at home
- Resale, rental and transparently sustainable business likely to grow
- Reshoring and investment in local manufacturing disrupting existing supply chains
The Future of Fashion video and report are available to view here: https://thefutureoffashion.maison.intertek.com
For more information and video about the Intertek Maison Centre of Excellence visit: https://maison.intertek.com/
André Lacroix, CEO Intertek, said: “With Covid-19 magnifying the focus on health, safety and wellbeing and ushering in different ways of working for everyone, all industries have been forced to adapt to changing consumer preferences and tastes, including the global premium and luxury fashion sector. Combining the leading voices of the fashion world in this unique virtual way has generated powerful insights and demonstrated the need for collective, radical solutions to shape a more sustainable, healthier future.
What this event shows is that the need for solutions that make the world a better and safer place is much greater than anybody had previously imagined and the need to Build Back Ever Better is as powerful a trend for the global fashion industry as it is for any other sector.
As an innovative thought leadership space, Intertek’s Maison Centre in Florence, Italy is where science meets luxury, bringing together forward-thinking fashion brands, industry leaders, academics and a host of industry participants in order to take bold new ideas and turn them into reality. With the premium and luxury fashion industry undergoing profound shifts at an even faster pace, the need for creative solutions underpinned by research, design and quality assurance expertise has never been more relevant.”
David R Shah, Publisher and CEO at Metropolitan Publishing BV, said: "The pandemic has clearly accelerated trends that were emerging, and by 2022, we think the world will be much the same but, hopefully, with some significant changes. We will definitely care more about environmental policy and climate change; we will have to listen harder to the demands of the youth whose futures have been affected by the pandemic; and we will all have to learn to make do with less. The world of fashion will be playing a major part in all of this.”
Acknowledgments
Intertek Maison heartfully thanks:
Textilia (Brazil), China Textile (China), Fashion Network (France), Textile Network (Germany), Rtm Magazine (India), Zoom On Fashion Trends (Italy), Senken Shimbun (Japan), Profashion (Russia), Textile View (The Netherlands), Twist WTiN (United Kingdom), Sofia Celeste (freelance editor, USA).
For further info on Maison and “The Future of Fashion” contact:
Italy
Susi Castellino
Intertek Maison
susi.castellino@intertek.com
mobile +39 345 1701626
UK and rest of world
Jonathon Brill
FTI Consulting
SCintertek@fticonsulting.com
Telephone: +44 (0) 20 3727 1000
About Intertek
Total Quality. Assured.
Intertek is a leading Total Quality Assurance provider to industries worldwide. Our network of more than 1,000 laboratories and offices and 46,000 people in more than 100 countries, delivers innovative and bespoke Assurance, Testing, Inspection and Certification solutions for our customers’ operations and supply chains. Intertek is a purpose-led company to Bring Quality, Safety and Sustainability to Life. We provide 24/7 mission-critical quality assurance solutions to our clients to ensure that they can operate with well-functioning supply chains in each of their operations. Our Customer Promise is: Intertek Total Quality Assurance expertise, delivered consistently, with precision, pace and passion, enabling our customers to power ahead safely.