New Webinar on How To Best Use Consumer Panel Studies

12 Jun 2009

Intertek (LSE: ITRK), a global leader in testing, inspection and certification services, has announced the availability of a new webinar titled: How To Best Use Consumer Panel Studies. The webinar will be conducted on Tuesday, June 23rd at 11 a.m. EDT.

Do you know what consumers really think of your product? More importantly, do you know how consumers are actually using your product in real-world applications? By understanding the performance properties of a product, you can develop strategies to improve functionality and design, refine the product to reduce potential failures or warranty issues and boost sales & overall customer satisfaction.

Consumer panel studies can be used to determine if your product is fit for its purpose, its ease-of-use and how it stacks up against competitive products. In this free webinar, you will learn how to best design a consumer user panel to meet your Information Goal... what information do you need to make the product successful? Case studies of consumer panels will also be presented.

Visit the link below or call 800-WORLDLAB (967-5352) to register and learn how consumer user panels can lead to product success!

This webinar is applicable to a wide range of industries, including automotive, appliances, building products, consumer products, furniture, HVAC, industrial, IT, life safety & security and medical.

For further information, please contact:

Linda Hall
Field Marketing Manager
Telephone: 616-656-1347
linda.hall@intertek.com