Enabling you to identify and mitigate the intrinsic risk in your operations, supply chains and business processes.
Evaluating how your products and services meet and exceed quality, safety, sustainability and performance standards.
Validating the specifications, value and safety of your raw materials, products and assets.
With the proliferation of smartphones and tablets, consumers have access to endless information at their fingertips, and as a result are becoming more educated, which influences their purchasing decisions. For retailers and brands, benchmarking is the key to fulfilling the desire of educated, information-hungry consumers. Benchmarking looks at how a product performs against similar products, which helps brands better understand how consumers view their products in comparison to others on the shelf.
Going beyond standard testing, benchmarking gives you test results that determine which product is the better performing product. Standard testing can help a brand enter the market but will likely underperform compared to other brands. Whether it's a national brand or private brand, a brand that conducts a benchmarking process will be able to determine their products' performance, positioning the brand and product exactly where they want on the market.
Intertek has a proven track record in providing benchmark and comparison testing on a global basis. The company has recently expanded its benchmarking services to Hong Kong, the regional hub for sourcing and product development for Asia Pacific, providing one-stop shop services for retailers and brands. Our wide ranges of benchmarking services include:
To learn more about our Benchmarking services, please feel free to contact our representatives:
Intertek Hong Kong
Mr. Michal Chan
Tel: (852) 2173 8639/ 2173 8888
Ms. Kathy Lee
Tel: (852) 2173 8632 / 2173 8888
Email : firstname.lastname@example.org